Could you please tell us more about the live-games format?
People are playing games since the earliest childhood. But with time, games transform.
Live-games are a certain mix, favored by modern players. These games are fast, online and are based on the most popular game concepts. We offer our versions of casino classics, card and lottery games. Different regions favor different games, for instance, we are launching Backgammon to cater specifically to the Middle-Eastern markets.
Tell how live games are different from the others.
Fast games category has several types of products. There are virtual games that differ from others in that they are basically math formulas with CGI on top. Then there are live casinos. The name itself is kind of self-explanatory – you have casino floors or studios equipped with casino gear, where live dealers host games and all of that is being streamed live. And finally one of the most promising formats – live-games. This type is popular with all kinds of players — those who love virtual games, live casino games and even with those who prefer sports betting.
What makes players switch to live-games?
Modern society conditions people to spend the majority of their time and energy working, taking care of their children, elders, loved ones. Less and less time is spent having fun or playing games. That’s why more players get into fast games, with real hosts and streamed live from the gaming studio. This type of entertainment fully covers the needs of modern players.
There are a number of companies on the market that deal in live-games. Why do players specifically choose you?
We stand out from our competitors thanks to a large selection of games. At the moment we offer 10 games, but there are going to be 16 of them by the end of the year. All of our games are versatile and each player would find a game that best suits his\her interest. Odds and betting line is as extensive as can be and soon we are going to roll out our latest games – Backgammon – to wow players in the Middle East and across Asia. Combine all of that with the highest quality of the video being streamed from our own studios with the cutting edge certified equipment.
What is the forecast on live games for the next 5 years?
I believe that in the next 5 years live games would grow to take around 30% of the online betting and gaming market and would take their rightful place in the list of products of all the major operators and platform providers.